Started as a celebration ended as MOVEMENT!

Hey hey to my fellow bloggers, friends, followers and NEWCOMERS!! This weeks feature is something special, something you’ve either been anticipating since spring 2009, or have heard the much deserved gossip via facebook and twitter. If you didn’t know, The First Impression: 6th Annual All White Affair hosted by James Callaham aka @Cavalli_Cali (and peers) is going down MAY 1st 2010. Hope you have the crispest of crispy white, and please no repeat offenders. We don’t want to see your now beige attire from last year at this years event!

 Initially the All White started out as a landmark birthday  for Cali as he embarked upon his 21st. The first All White attracted an audience of nearly 500 where a mere 250 could actually witness the festivities inside the venue. Last year alone more than 1300 party goers partook in the festivities resulting in this years celebration being held in a venue capable of hosting 2900 ready All White veterans & newbies. The All White may have begun as a birthday celebration but soon evolved into a movement that is “So Phocused“.

What does it mean to be SO PHOCUSED?

The ability to take a natural talent and combine it with a college education was the result of So Phocused, LLC.  Formed in early 2009, Cali decided to “push it to the limit” as he went from a meager party promoter to a full fledge businessman. Cali was able to integrate a bachelors in accounting with a minor in entrepreneurship and marketing to form a company that now host events ranging but not limited to homecoming cabarets, many after parties at exclusive venues for numerous concerts, and branching out and giving back to the community with non-profit fundraisers. 
One of the mottos behind those affiliated with So Phocused is to create an atmosphere where party goers near and far can feel a sense of comfort while releasing the inner happiness bottled within. Creating joy is a specialty that few organizations similar to So Phocused are able to achieve. Blinded, they do not see the tangibility behind their aspirations, and because of this Cali and So Phocused both get the FANCi FIST PUMP of the week. 

FANTASTIC FOUR

Q & A

 The man behind it all James Callaham

1. What made you decide to form SO PHOCUSED?

The fact that I am the oldest and was a college student calling home wasn’t an option for money. I started So Phocused with my friends just to keep us a float as collegiate athletes. I had always seen the long haul so I just wanted to start something that I was good at but would equal to networking in a positive and legal way.

2. Where do you see yourself with in the next 10 years? Will SO PHOCUSED still be involved? 

I see myself as a HOUSEHOLD name in 10 years in a positive way, and So Phocused will definitely be involved among other businesses I want to run. As I said this was the initial process for networking and gaining a consistent following.

3. When did you 1st realize the all white (and similar events) was going to be a success?

After I got to campus that Monday after the 1^st All White and people 
wanted to know when the next event was.

4. What can we expect in the near future from SO PHOCUSED?

  You can expect Thee 6^th Annual All White this Saturday May 1^st

 as well as “Red White & 3 Stripes (Adidas Store DC pt 2) Sunday July 4^th, and of course NSU All Star Weekend pt 2 (NSU Homecoming Thurs – Sunday)

FAB FIVE FACTS

1. ((Open)) bar

2. Red Carpet Vip 

3. Give aways & much more

4. 3 Rooms 6 DJs: do the math

5. 75% all white ((REQUIRED))


UPCOMING EVENT

PHOCUSED LLC, PHANTASY ENT INTEGRATED PATHS, SNEAKERBOY & NEW FACE ENT PRESENT

"THE 1ST IMPRESSION"

6^TH ANNUAL ALL  WHITE AFFAIR

 SAT MAY 1, 2010

@ HOGATES (FORMERLY KNOWN AS H20)

800 WATER STREET SW

WASHINGTON DC 20024

MUSIC BY:

@DJDMONEY757 @DJPUNISHA @DJPHILLIE04 @DJTOUCHBASIS

@DJJUICE AND @IAMDJLP 

Remember Gals & Gents 75% ALL WHITE. The only one who can slide is Cali himself

check www.theeallwhite2010.com for:
Dress Code
Tickets
Vip
and all other information associated with the event.
Hey you yea YOU!! peep this too before you go!! ((promo promo promo))

All White Party MMX Promotional Material from Visually Inklined on Vimeo.




SEE YOU AT THE WHITE EVERYONE ;-D

Beauty+ Fashion + High Degree= Feverishly Fresh

 OK bloggers, friends and followers, I am honored to introduce to you a new up and coming fashion website that you will definitely want to bookmark on your browsers! Feverishly Fresh is the now and the future for fashion tips and guidance from none other then the fashion guru Ms. Alisha Hope.

I am privileged to call Ms. Hope a friend, and a feature on the future success of her website Feverishly Fresh was inevitable! Hope and myself attended Hampton University (HU), and from day numero uno I knew she designed clothes. I remember it all too well, it was the freshman block party and she was cutting and bleaching and ripping everyone’s HU t-shirts so they could be the ‘flyest‘! (memories *tear*)

Hope has become more innovative with her creations and has assisted with fashion shows, wardrobes and all of the above. She is definitely down with the cause and gets a FANCi FIST PUMP for what she has and will accomplish.   

The FANTASTIC FOUR

Q & A

1. Who first introduced to you to the art of fashion?

I can't say any one person in particular introduced me to the art of fashion. I more so was intrigued by it, and decided to pursue it. I've always admired the arts, and always saw myself doing something creative, and one day I finally realized that I had a ‘love jones’ for fashion.

2. Who inspired you to create your webpage?

I was inspired by life to start my web page. One day I was coming home from a long shift at work and was re-evaluating my life and its direction. I knew that I could not wait for opportunities to present themselves to get where I wanted to be. I had to take it in my own hands. So right there on the red line Glenmont train to D.C. in mid march, I decided to create feverishlyfresh.com and launch it in two months.

3. Where would you like to be (with in the fashion world) within the next 10 years?

Wow, in the next 10 years. I would like to be respected in the fashion world. I would have liked to style a few ‘Celebes , costume design for a few movies, and be in the midst of opening up several boutiques around the U.S!

4. When did you first fall in love with fashion?

Hmmm, I think its fair to say my love for fashion is like finding “the one" ... When you first meet, you know you are feelin’ them, and you click immediately. You Go on a couple of dates that are a success, and you know this relationship is heading somewhere grand. You become exclusive, and everyone knows that's your boo. Then years pass and you get engaged (laughs)..

With me over the years I continue to fall deeply in love with fashion. Learning more and more about the art of styling, different fabrics, the shape of the body, and what looks best on different persons. Coming to understand different trends and forecasting what's next. Fashion keeps me on my toes, and I am truly in awe of its affect on society

preview of whats to come:

                                  5 FAB FACTS:

1.. Denim is the NEW black for spring!

2. Let your SOUL-GLOW:plenty of water and some bronzer goes a long way!

3. Bangles! Mixing different STY LESor TEXTURES of bangles gives any look a little umph!

4. SWITCH it up:try one piece of clothing you wouldn't normally buy, and try to work it into your wardrobe

5. Always remember CONFIDENCE is the best accessory! No one will believe your hot, unless you do!

UPCOMING EVENTS

Feverishly Fresh Launch Party

Hosted by: Alish Hope

Start Time: Friday, May 14, 2010 at 10:00pm

End Time: Saturday, May 15, 2010 at 3:00am

Location: SOCIAL BAR - NYC

Come join Alisha in celebration of the launching of her website

 FEVERISHLY FRESH

This website will contain:

* Styling & Make Up Tips

* The Highlighting of Hot New Must Have Items

* Street Fashion

* One of a Kind Clothing & Accessories Designed by ME!

Come out to SOCIAL BAR: 795 8th Avenue (b/w 48th & 49th street) New York, NY 10019 located in the HELL'S KITCHEN area of NYC FOR A NIGHT OF DRINKS, FASHION, AND GREAT MUSIC!!

The Dress Code For This Event Is Simple : FRE$H !!

http://www.feverishlyfresh.com/

* All pictures a part from FANCi FIST PUMP are the stylings of Alisha Hope